Design for Adidas Eyewear
adidas x Talenthouse Sunglasses
adidas X Talenthouse Sunglasses
Last year, adidas Originals’ collaboration with Talenthouse set the world of creatives alight as they launched a challenge that encouraged individuals to create their own unique pair of sunglasses, using adidas’ iconic Santiago frames as a blank canvas.
Young designers from all walks of life and from all over the world went on to submit their own creations. From these entries, three winners and three individual designs were chosen. Now, three hundred frames are on their way to stores worldwide for a limited edition production run.
Today we detail the winning styles and the inspiration behind each…
The Winning Entries
Alexandre Muner (Brazil)
Alexander utilised a striking combination of opaque black and transparent crystal, “combining lightness and comfort” whilst touching on the concept of light versus dark:
James Thomas Fields (USE)
James’ design plays within the lines of optical illusions, utilising solid, vertical monochrome stripes to dramatic effect:
Tamir Baasanjav (Mongolia)
Thomas’ design is based on the geometric structure of snakeskin, creating a style that on the surface is simple and classic, but on closer inspection offers an exotic accent with it’s python-skin patterning.
This is contrasted by gold-toned accents on the ‘three leaf’ logo and the iconic three stripe adidas motif:
Where To Buy
Each style comes with a unique code printed on the inside of the frames and on the product card, giving these sunglasses a feeling of exclusivity and making them true investment pieces.
The Santiago frames are manufactured by renowned eyewear producer Silhouette International in Austria and are available globally from selected outlets, or over at now.
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